The Levick Strategic Communications desktop reference instantly assists C-Suites, boards, and counsel during the first moments of a crisis. It discusses what happens next after a crisis first occurs, the ongoing communications risks involved, and the steps to take to minimize and, in some cases, transform the crisis into opportunity.
The Crisis Communications Desktop Reference is fully searchable and downloadable, rich in best practices and tips for two-dozen diverse crisis and litigation challenges, from bet-the-company lawsuits to wholesale blog assaults on corporate reputations.
The Desktop Reference is available for download on the Levick website: http://www.levick.com/crisis_communications_desktop_reference/
All of the meat processing companies have been slow to grapple with the growing pink-slime hullab...
It’s that time of year when us pundits make bold predictions about upcoming trends in 2011. I ha...
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For years companies have sought to place their products on primetime television programs and in f...
A few months ago in early February, a Congressman attended a meeting of the House Ways and Means...
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For all the praise that brand advertisers have for social media, they must be aware that it’s ve...
When meat processor Cargill recently found itself in the middle of one of the largest recalls in ...
Think of several crises that may befall your organization: a leaked YouTube video of an off the c...
If your employees are inevitably going to play such a major role at such a critical time for you...
Organizations and businesses that don’t plan for crisis will be left behind when the inevi...
Penn State couldn’t control whether its leadership participated in criminal conduct — or w...
“In preparing for battle, I have always found that plans are useless, but planning is indispensab...
When mistakes are made, fight the urge to defend and minimize. Spinning and shaping a message to...
Sometimes questions are more important than answers. In a crisis situation, you need to know the ...
One of the most overlooked disciplines in any Integrated Marketing Communications plan is crisis....
Here are five points to help you develop a flexible crisis management plan because, without the a...
Crisis management requires more than an apologetic press release or a CEO’s disingenuous ap...
Following are seven steps that provide guidance on mitigating existing risks–including rep...
The story of reputation management in a crisis is fairly common: a businesses finds themselves i...
